the new hip in ad campaigns

All kinds of weird. Check out this advertisement - pay special attention to the faded image behind the text. Then watch the little video.

I saw an ad for Svedka vodka the other day too featuring a rather tarted up robot sipping on a martini with some pseudo-sexual tag on it.

I think it all started with him. And do you remember them? And how many of us felt a tug at our hearts for this little guy?

I have coined a term for this growing trend.

I am calling it 'robo-eroticism.'